10 things to include in your media kit

Hey, happy pixels!! 

What is Media Kit?

A media kit is simply an information packet about a business or product. You can make one to promote your blog. For example, you can send it to blogs or brands to explain who you are, what do you do and to propose a collaboration.

It’s a useful tool. It collects information about your blog that answers your investors, collaborators, and clients questions about you. You can think about your media kit as a marketing tool. Actually, it is.

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A media kit should be visual, attractive and simple. You want to grab the reader’s attention, but the main information has to be easy to find. Remember that the time people dedicate to that kind of things is limited, so you have to be visual and interesting.

A good way to design your media kit is to use tools as Canva. Another good way is to look for free printables on Google. Remember: visual and simple.

There are lots of contents suggestions. From my point of view, the top things that you should include in your media kit are:

Media kit contents

  1. The name of your blog; add your logo, or your picture if you don’t have a logo.
  2. A brief information about you and your blog. Who are you, what exactly is your blog or business. Just 3-5 sentences. Be clear. Add a link to your blog and your mail or contact info.
  3. Previous collaborations. Who were your collaborators, what did you do for them and a link to your work? If you have good opinions about your job, you can include them here.
  4. WordPress and social media statistics. If you still don’t have large numbers to impress, you can omit them or use your growth trends. For example, in just 3 months, the number of blog followers has increased 200%.
  5. What kind of collaborations you do. Which services are you offering? You’ll send your kit with a personalized proposal for each blog or company, but here you can offer different options. Include here a call to action: send me a mail, call me for more information…Include your contact info again, or just include it here, not above.
  6. Add pictures. Be proud of your hard work. Show it.
  7. Convert the kit to PDF.

Make a list of blogs/brands you would like to work with. Send your media kit.

Make changes if it does not work.

Are you interested in having a media kit? I think it’s an interesting tool. Especially when a blog it’s starting to grow. Even before that.

Are you going to make one? If you have any doubt or if you want to share your experiences with your media kit, feel free to leave a comment.

Love,
Sílvia.

 

How to master Facebook (groups)

Hey pixels!! As I said before, I’m going to start a social media series, where I’m going to share a few tips on how to manage this tools to promote your work/blog.

Social media are a great tool for promoting what you’re doing for free. Whatever you post on Facebook it can be read and shared, and if you’re doing your job well, it can have a big impact: followers, visits, and more.

But, how? Which is the best way to use Facebook?  Keep reading, my friends!

Before starting, you should have a few things ready:

  • the main pillar content, what exactly do you want to share and how are you going to explain it.

Don’t work in secret. Spread your words to the world. Maybe some friends are writing blogs, too, and you can help each other. Or maybe they are not writing, but they can help sharing your posts and following your page.

Work on Facebook interest groups. They are great. Groups are communities where people help each other promote each other’s content.

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Go to your Facebook search bar, and search for some keywords related to your particular interest of blog niche. Maybe creative food, travel, design or fashion. Just test a few keywords. Facebook will give you options to search for people, pages, and groups. Go to groups and there you will find a ton of groups that discusses the topics and helps each other to promote their content.

Actually, a  lot of these groups are private and you will have to request to join. Most of the times you’ll have no problems to join them. But if the answer is no, you can try again later.

Read carefully groups guidelines before posting, just in case.

I hope this information will be useful!! More tips about Facebook and other social media are coming. Don’t worry, is not over!!

Love,
Sílvia.

Weekly blog schedule

Hey pixels!! This week is my turn to talk about how to organize your tasks as a blogger. There are things you should do every day or every two days and another things that have to be done every week or so. I know it can be overwhelming at the beginning (it was for me, too), but if you establish a routine from the firsts days you’ll get used to it.

Then, with practice, all this will be easy for you. Just another part of your daily schedule.

Please, remember that this infography is just a guide. Of course, every person has its own way to work and think. But I think this will be useful to remind you the most important tasks when we’re talking about blogging.

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I hope my guide will be useful to you, my happy pixels!! If you have any doubt, suggestion, or if do you think I’ve forgot something, feel free to leave a comment. Your help and suggestions are useful to us, too!!

Have a nice weekend! Love,

Sílvia.

Wednesday Wisdom: Motivational Quote

Hey pixels!! It’s Wednesday; in two days it’s Friday!! If that fact doesn’t make you happy enough, here I have for you a motivation quote. Maybe this will work!! Have a happy week, my pixels!!

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Don’t limit yourself, my happy pixels!! You can do whatever you want to do!!

Love,

Sílvia.

How to set your goals as a blogger

Hey pixels!! How are you?? Do you have any goals as a blogger?? I know, maybe you’ve  just started blogging and you are not thinking about goals yet. But, trust me, my happy pixels, having goals is important. It helps you to direct your blog in the correct direction. For example, in my first attempt as a blogger, I had no goals at all. It was a total disaster. Now, with my new blog, the happiest pixel, I have some goals. It’s getting better than the first one.

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This is not my invention, really. By setting sharp, clearly defined goals, you can measure your progress in what might previously have seemed a long pointless grind. You will also raise your self-confidence, as you recognize your own ability and competence in achieving the goals that you’ve set.

But, how I’m going to set my goals? It’s easier than you’re thinking, my happy pixels.

  • First, you create a “big picture” of what you want to do with your blog and identify the large-scale goals that you want to achieve.
  • Then, you break these down into the smaller and smaller targets that you must hit to reach your big goals.
  • Finally, once you have your plan, you start working on it to achieve these goals.

This is why we start the process of setting goals by looking at your bigger goals. Then, we work down on the things that you can do in, say, next year, next month, next week, and today, to start moving towards them.

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Your goals should be:

  • Specific and easy to understand. For example, I want to collaborate with another blogger. I want to write 3 posts every week.
  • Measurable and meaningful. You should be able to measure if the goal has been reached or not. Following our examples, you can measure how many times you post every week. Or if you had written a post collaborating with another blogger or not.
  • Attainable. Please, don’t set impossible goals. Be aware of your own limitations and skills.
  • Relevant or rewarding. Your goals should be rewarding to you. If you’re having fun, your readers will notice. Think about relevant subjects to write about.
  • Trackable. Every goal has to be reached within a period. Check if you have attained your goals or not when this period ends. If you have done it, you deserve a reward. If not, think again about them. Maybe you didn’t set the right goals for you. For example, if your goal was to write every day, but you can’t do it because you’re too busy, maybe you should have as your goal to write 2-3 times every week.

Something important about goals is to have a motivation. Maybe a little reward when you reach every small goal that you have. Like going to the cinema or a bike ride.

And sharing your goals is useful too. Your family can help you, give you suggestions or tips and encourage you to attain your goals. Making something alone is always more difficult.

Are you going to set goals for your blog now, my happy pixels? You can share them here, too. If you need some help, you can follow this blog or leave a comment.

Lots of love,

Sílvia.

Wednesday Wisdom: a quote

Hey pixels!! Recently we have started our new tradition: Wednesday Wisdom. Every Wednesday we’ll post a quick tip, a quote, a quick advice…. You can comment and let us know your favourite quote or tip in the comments, too.

Today I’m sharing one quote which I like so much. It’s from one of my favourite books as a children/teenager: Alice in Wonderland (Lewis Carroll).

Alice: This is impossible.

The mad hatter: Only if you believe it is.

I love this quote because I think it’s true. Lots of things were impossible before someone made them for the first time. So, don’t think blogging it’s impossible, my happy pixels. Just believe that you can do it!!

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Enjoy our new section, my happy pixels!! See you next Wednesday!!

Lots of love,

Sílvia,

How to master social media

Hey pixels!! How are your blogs going?

Now, we have some ideas  and we know how to write a perfect post. What’s the next after publishing it? Spread our words all over the Internet!! And, which is the best way of doing this? Social media, of course. Posting your blog content in social media will help you to reach more people, and this means more visits, followers and more benefits for your blog.

But, it’s really necessary? Do I have to do it? Yes, the answer is always yes.

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For this reason, I want to help you, my happy pixels, to master the art of sharing your content. This is the first episode of a series of posts that will help you with this. Here, we will learn how to schedule your social media posts and the best way to use each social media. They are all diferent, my happy pixels!! But don’t worry, it’s easier than it looks now.

To start I want to make clear why all this is so important, my happy pixels. And I think the best way is explaining:

Benefits of social media 

More people will be reading your content

  • Interact easily with your followers and gain new ones
  • Every time someone shares your content with their friends, more people are reading it. You just have to post it once or schedule it, it’s that easy!
  • Being consistent with your image allows you to create a personal brand. This should be consistent with your image as a blogger, too
  • You’re leading more people to your blog
  • They are easy to use. Every one has its tricks, but you can learn them
  • The good new: you don’t have to be everywhere. Just choose which ones fit better with your blog audience. We’ll learn how to do it during the following posts!!

What do you think now about social media, my happy pixels? Are you interested in this subject? Do you have any ideas or doubts? Feel free to leave a comment.

Love,

Sílvia (the happiest pixel).