10 things to include in your media kit

Hey, happy pixels!! 

What is Media Kit?

A media kit is simply an information packet about a business or product. You can make one to promote your blog. For example, you can send it to blogs or brands to explain who you are, what do you do and to propose a collaboration.

It’s a useful tool. It collects information about your blog that answers your investors, collaborators, and clients questions about you. You can think about your media kit as a marketing tool. Actually, it is.

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A media kit should be visual, attractive and simple. You want to grab the reader’s attention, but the main information has to be easy to find. Remember that the time people dedicate to that kind of things is limited, so you have to be visual and interesting.

A good way to design your media kit is to use tools as Canva. Another good way is to look for free printables on Google. Remember: visual and simple.

There are lots of contents suggestions. From my point of view, the top things that you should include in your media kit are:

Media kit contents

  1. The name of your blog; add your logo, or your picture if you don’t have a logo.
  2. A brief information about you and your blog. Who are you, what exactly is your blog or business. Just 3-5 sentences. Be clear. Add a link to your blog and your mail or contact info.
  3. Previous collaborations. Who were your collaborators, what did you do for them and a link to your work? If you have good opinions about your job, you can include them here.
  4. WordPress and social media statistics. If you still don’t have large numbers to impress, you can omit them or use your growth trends. For example, in just 3 months, the number of blog followers has increased 200%.
  5. What kind of collaborations you do. Which services are you offering? You’ll send your kit with a personalized proposal for each blog or company, but here you can offer different options. Include here a call to action: send me a mail, call me for more information…Include your contact info again, or just include it here, not above.
  6. Add pictures. Be proud of your hard work. Show it.
  7. Convert the kit to PDF.

Make a list of blogs/brands you would like to work with. Send your media kit.

Make changes if it does not work.

Are you interested in having a media kit? I think it’s an interesting tool. Especially when a blog it’s starting to grow. Even before that.

Are you going to make one? If you have any doubt or if you want to share your experiences with your media kit, feel free to leave a comment.

Love,
Sílvia.

 

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How to set your goals as a blogger

Hey pixels!! How are you?? Do you have any goals as a blogger?? I know, maybe you’ve  just started blogging and you are not thinking about goals yet. But, trust me, my happy pixels, having goals is important. It helps you to direct your blog in the correct direction. For example, in my first attempt as a blogger, I had no goals at all. It was a total disaster. Now, with my new blog, the happiest pixel, I have some goals. It’s getting better than the first one.

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This is not my invention, really. By setting sharp, clearly defined goals, you can measure your progress in what might previously have seemed a long pointless grind. You will also raise your self-confidence, as you recognize your own ability and competence in achieving the goals that you’ve set.

But, how I’m going to set my goals? It’s easier than you’re thinking, my happy pixels.

  • First, you create a “big picture” of what you want to do with your blog and identify the large-scale goals that you want to achieve.
  • Then, you break these down into the smaller and smaller targets that you must hit to reach your big goals.
  • Finally, once you have your plan, you start working on it to achieve these goals.

This is why we start the process of setting goals by looking at your bigger goals. Then, we work down on the things that you can do in, say, next year, next month, next week, and today, to start moving towards them.

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Your goals should be:

  • Specific and easy to understand. For example, I want to collaborate with another blogger. I want to write 3 posts every week.
  • Measurable and meaningful. You should be able to measure if the goal has been reached or not. Following our examples, you can measure how many times you post every week. Or if you had written a post collaborating with another blogger or not.
  • Attainable. Please, don’t set impossible goals. Be aware of your own limitations and skills.
  • Relevant or rewarding. Your goals should be rewarding to you. If you’re having fun, your readers will notice. Think about relevant subjects to write about.
  • Trackable. Every goal has to be reached within a period. Check if you have attained your goals or not when this period ends. If you have done it, you deserve a reward. If not, think again about them. Maybe you didn’t set the right goals for you. For example, if your goal was to write every day, but you can’t do it because you’re too busy, maybe you should have as your goal to write 2-3 times every week.

Something important about goals is to have a motivation. Maybe a little reward when you reach every small goal that you have. Like going to the cinema or a bike ride.

And sharing your goals is useful too. Your family can help you, give you suggestions or tips and encourage you to attain your goals. Making something alone is always more difficult.

Are you going to set goals for your blog now, my happy pixels? You can share them here, too. If you need some help, you can follow this blog or leave a comment.

Lots of love,

Sílvia.

Wednesday Wisdom: Quick Tip

Happy hump day everyone!

It’s Shania here from Life As Shania, and today I am going to be giving you a little bit of Wednesday Wisdom.Basically, Wednesday Wisdom can be a quote, motivation, information, or a quick tip!Today I am going to be sharing a Quick Tip!

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  • Put Aside Time To Create Good Content

Good content doesn’t just appear.Spend around 30 minutes on each post, or more!Don’t just use 10 minutes, and call it done.Put in tags, organise the posts in categories, create a featured image for it.And once you are done publishing, don’t forget to share.This will help you place effort into each and every one of your blog posts.

Hope you guys enjoyed our first Wednesday Wisdom!Stay tuned for some more!!

XOXO,

Shania